2024 Asia-Pacific CommsIndex: Help Us Understand In-House Progress & Perspectives
8th July 2024
APACD/Ruder Finn/IPR survey calls on Asia-Pacific in-house communicators to help us understand their plans and strategic priorities.
The Asia-Pacific Association of Communication Directors is partnering with Ruder Finn Asia and the Institute for Public Relations on a significantly reshaped survey that benchmarks and examines key data impacting the investment plans, AI/tech engagement and strategic priorities of in-house communications directors in the Asia-Pacific region.
The 2024 Communications Index will uncover critical ‘real world’ insights on such areas as salaries, investment and staffing, to help in-house communicators better navigate the fast-changing demands of the critical role. This year’s edition will also further investigate how senior comms pros are navigating the AI era.
Accordingly, the survey will focus on such areas as priorities and planning, investment plans, compensation, agency support and AI/tech engagement. The 15-minute survey can be accessed here, but is only open to in-house communications executives in the Asia-Pacific region.
Survey results will be published via APACD, PRovoke Media and IPR and also shared with members via a panel discussion at PRovoke’s Asia-Pacific Summit later this year. The deadline to take the survey is 5 August 2024.
Last year’s CommsIndex uncovered a wealth of data about budgets, staffing, agency effectiveness and career plans.
